The Gender Free theme comes to life in an image that expresses the increasingly relevant topic of inclusivity, be it in form, style, approach or gender, highlighting the unisex nature of the F65 model.
The language used aims at exalting cheerfulness and lightness, color, vividness, optimism, irreverence and fun, in a single concept: freedom.
F for FREE.
Spring is the season of rebirth, of the first warm sunny days, of flowers blooming; that's why we want to welcome it with some super colorful proposals.
The Women’s 2022 Spring-Summer Collection “Around the World”, from east to west, with just a few stops to punctuate a stream of ideas, forms and colours, starting with the timeless and iconic, and encapsulating many years of this historic brand and family. Discover it now!
That is how the Jesse sneakers were born, inspired by the spark of Owens' talent, from his humble 20th-century Alabama origins reflected in the reverse construction technique, to conceal the external seam. To make the shoes more waterproof. More unique. More beautiful. And the superior Flex Goodyear construction, achieved through the patented 102- step technique: an approach to the Material comparable to Jesse’s approach to athletics. Perfection and legend.
The patent that rewrites a story giving comfortable, durable and timeless shoes